(August 31, 2017) In answer to the persisting need for a cure to one of the deadliest diseases facing women today, Newk’s Eatery is calling on partners and patrons across its 115 restaurants to “Join the Fight” against ovarian cancer. During Ovarian Cancer Awareness Month this September, guests both dining in or ordering online are invited to add a dollar amount to their purchases to fund research instrumental in diagnosis and treatment of what has been dubbed this generation’s “silent killer.”

When Newk’s Lori Newcomb first visited her doctor for stomach pain, the last thing she expected to walk out with was an ovarian cancer diagnosis. Blindsided and heartbroken by a type of cancer very few recognize or understand, Lori and her husband Chris knew it was time to help get the word out and decided their growing restaurant brand— Newk’s Eatery— was the way to do it.

An extension of the brand’s ongoing Newk’s Cares initiative, this September’s fundraiser will add to the more than $500,000 already raised by Newk’s Cares over the past three years. Later in the month, Newk’s will also be hosting its fourth annual Ovarian Cycle spin event in Jackson, Miss.

In honor of Ovarian Cancer Awareness Month, Newk’s restaurants are going teal—the color adopted by the global ovarian cancer awareness movement— and switching out Newk’s signature black cups for teal ones. Newk’s has made its stand against ovarian cancer an enduring one by placing educational materials about Lori’s Story and warning signs of the disease in every restaurant and on the Newk’s Cares website. The brand has also permanently replaced its traditional red straws with teal straws and Newk’s 2-O water bottles with “Newk’s Cares” water bottles. With 10 cents from every water bottle sold year-round donated to OCRFA, diners have the chance to join the stand against ovarian cancer 365 days a year at any Newk’s restaurant.

For more information, follow Newk’s Cares on Facebook.